
Create a
Graphic charter
A graphic charter is a document that defines the rules for using a company or brand’s visual identity. It is important because it ensures a consistent and professional presentation of this identity.
This is crucial for reinforcing brand recognition and customer trust. The graphic charter defines the colors, typography, images and graphic elements to be used, as well as the rules for using these elements. It is used for all communication materials, such as the website, business cards, advertisements, brochures, etc.
In short, the graphic charter is a key tool for building and maintaining a strong and consistent brand image.
